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Nadel
Phelan
Experts
in High Tech and Mobile Public Relations
The
boutique firm of Nadel Phelan Public Relations specializes in handling
'disruptive technologies' - those that change the business and user
paradigms. Paula Phelan, CEO and Cara Sloman, Vice President focus
on introducing great products and visionary companies into the market.
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| Private
Company, established in 1993 |
| Markets:
Education, Finance, Healthcare, Military, OEMs, Retail,
Supply Chain, Telecom, Transportation |
| Operating
Systems Served: All |
| 2010
Mobile
Star Awards™
Winner /Sponsor: |
- Nadel
Phelan (Wireless / Mobile Public Relations Firm)
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| 2011
Mobile
Star Awards™
Entrant: |
- Nadel
Phelan (Wireless / Mobile Public Relations Firm)
- aisle411
(Success Story: Marketing)
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| For
almost twenty years Nadel Phelan has been instrumental in creating
winning public relations initiatives for such established industry
icons as Cisco, Symantec, Oracle and Microsoft. But that's just a
baseline. Fast-moving start-ups are equally represented and find solid,
professional guidance here. A history of impressive results tells
the story. Nadel Phelan has orchestrated communications direction
for more than 90 companies through acquisition and IPO. "We look
for game-changing products and companies that we can promote into
global successes," Sloman says. |
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With
two-dozen professionals Nadel Phelan provides unique and personalized
attention for each client. A seasoned staff weds its insightful
technology marketsense with master-skills of the trade to create
successful public relations campaigns. "We limit the number
of clients we represent at any one time," notes Phelan. "This
way we are able to deliver more focused attention to fewer clients,
deepening strategic insights and delivering tremendous results."
Teams
work closely with clients to zero-in on what makes their technology
innovative and how it addresses the needs of the target market.
Once that message is polished and refined, introductions are made
to the most respected media and influencers in the industry. Vertical
markets serviced by the firm include telecommunications, financial
services, government, healthcare and education.
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By
understanding the business goals of clients the firm sets metrics
that measure success by that objective. "We look at the best
media opportunities that tie-into the client's business goals,"
Phelan says. That's integral to measuring success.
"We
are an extension of our client's team," Sloman adds. "When
the client is successful, so is Nadel Phelan. That's why 80 percent
of our business comes from returning executives whom we have served
in previous engagements. We have executives that have come back
three, four and five times during their careers. We have worked
with some companies for more than ten years."
Nadel
Phelan is uniquely positioned to consolidate the perspectives of
its vibrant and dynamic client base and look into the future for
trends in technology. "With the range of products we currently
represent," Phelan says, "there is not a person with a
mobile device or PC, that doesn't use one of our clients' offerings
every day."
Read
one of Nadel Phelan's success stories: aisle411
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