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About
Greenlight Wireless:
Greenlight
Wireless is a leading innovator of wireless technologies, providing
mobile solutions for enterprise-level businesses, Web portals, and
wireless carriers.
Greenlight
Wireless' consumer-oriented Skweezer service optimizes Web content
for handheld devices, providing a richer browsing experience and
adding value to wireless data offerings.
Greenlight's
Advertizer product is a cutting-edge advertising program for operators,
search engines, and publishers who want to monetize their content
in the mobile environment.
For
more company information, see http://blog.greenlightwireless.net.
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| Private
Corporation, established in 2001 |
| Operating
Systems Served: BlackBerry, Linux, Mac, Palm,
Symbian, Windows CE, Windows Mobile for Pocket PC, Windows
Mobile for Smartphone Edition, Windows Tablet PC Edition,
Windows XP, XHTML-based cell phones, MSN TV (aka WebTV) |
| Markets
Served: All |
| 2006
Mobile
Star Awards™
Winner: |
- Advertizer
(Enterprise Software: Mobile Advertising)
- Skweezer
(Personal Software: Mobile Web Content Provider)
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| 2007
Mobile
Star Awards™
Winner: |
- Advertizer
(Enterprise Software: Advertising)
- Skweezer
(Consumer Software: Mobile Web Content Provider)
- Kevin
Perkins & Mark Sieve (Visionary: Wireless
Services)
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About
Advertizer:
Advertizer
is the world's first internationally-consumed mobile advertising
service, having served mobile ads in over 175 countries since
its release in 2004.
Advertizer
works by retrieving ads based on keywords or other user input
from multiple top-tier ad suppliers, then providing a single ad
feed that works across diverse distribution channels, such as
mobile and desktop. These ads can be provided in a variety of
formats, including CPC, location-based, and click-to-call, and
can be delivered via commonly-used systems, such as XML, HTML,
and RSS.
Advertizer
offers a 50/50 revenue sharing model and doesn't apply the hidden
charges and fees often associated with other ad providers. For
details, see www.advertizer.net.
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About
Skweezer:
Skweezer
is a free service that optimizes Web pages and searches for use
on PDAs and cell phones. Mobile Internet users access Skweezer by
visiting www.skweezer.net,
then use the portal as a "wireless gateway" to browse
and search the Web. Skweezer compresses and reformats content being
downloaded, so that it loads faster, looks better, and is easier
to navigate. Skweezer has introduced many mobile browsing innovations,
including the first: pagination system that splits large Web pages
up for viewing on cell phones, mobile Web page translation feature,
"find in page" search, and portal-based mobile RSS reader.
Skweezer is completely platform-independent and can be accessed
from Pocket PC, Palm, MS Smartphone, Blackberry, Symbian, PSP2,
and WAP 2.0 compliant devices.
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