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Smart
Capacity at the core of networks enables operators to control and
decrease the total amount of multimedia traffic on the network,
thereby improving the user experience during periods of congestion
and increasing network efficiencies. By dynamically controlling
network capacity utilization, operators can deliver the best possible
user experience given network conditions and congestion patterns
at any point in time.
Live
customer deployments have shown that Smart Capacity solutions can
reduce network download volumes by 40-60% - decreasing the cost
of content delivery while improving the overall economics of mobile
video and other data services offered by operators.
A Smart
Capacity platform is designed to help operators reduce network costs
by improving utilization of existing network capacity. It is also
designed to help them increase revenue by serving more content to
more subscribers and delivering a superior user experience to reduce
churn. Yield management and content policy enforcement capabilities
enable operators to plan and implement tiered service plans for
monetizing traffic by subscriber usage.
Even
with the migration from 3G to 4G networks, demand on capacity for
multimedia traffic will continue to increase. Taking advantage of
new content, applications and devices, subscribers will consume
all available bandwidth and still expect the same quality of service
that came with their original service plans - if not better. One
U.S. operator is currently processing an average of 7 GB per subscriber
per month. Another operator in the Scandinavian countries is moving
17 GB per subscriber per month. This trend will continue as live
streaming video broadcasts and video-on demand go mainstream.
Smart
Capacity has the potential to change the operational paradigm for
mobile networks as traffic volumes accelerates. Carriers will be
able to deliver the highest-quality video and web content now and
keep pace with exponential increases in demand - driven by progressively
richer and more complex applications, as well as accelerating consumer
adoption. This will help operators not only maximize the return
on their infrastructure investment, but also capitalize on revenue
opportunities that require delivery of the most sophisticated content
with a leading-edge user experience.
For
more information about Bytemobile's Smart Capacity platforms, please
visit: www.bytemobile.com/smart-capacity/
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