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Action
Engine's best-in-class ODP platform incorporates intelligent mobile
advertising, support for mass market handsets and broad management
capabilities that increase profitability, speed time to market,
lower cost of ownership and drive brand-awareness.
As
the acknowledged market leader in ODP technology, Action Engine
has deployed its award-winning software to numerous companies including
MSNBC.com, TiVo, Sprint, Verizon Wireless, SingTel, Optus and Globe
Telecom.
This
year, the company is highlighting the recent successful launch of
MSNBC.com Multimedia on Mobile powered by the Action Engine
Mobile Application Platform. This service enables consumers
to read the latest news stories, watch video and view slideshows
from MSNBC.com anywhere, anytime from their wireless device. Best
of all, the service is free to consumers, with all subscription
charges subsidized through mobile advertising. To download or get
more information on MSNBC.com Multimedia on Mobile please visit:
http://gomobile.msnbc.com.
Action
Engine is also promoting the exceptional over-the-air update and
management capabilities of the Mobile Application Platform. One
of the biggest concerns for any company that is pursuing an on-device
portal solution, should be the cost and complexity associated with
managing the solution over the long term. That is why Action Engine
offers our customers an intuitive web-based administrative console
for management and reporting on their services and a standards-based
Software Development Kit (SDK) for easy updates. These features
are necessary to simplify the building, deploying, maintaining,
and reporting of the ODP experience across a wide variety of today's
most popular handsets.
Learn
about the visionary collaboration between Action
Engine CEO Scott G. Silk & Acision Sr. Vice President Oswin
Eleonora.
Recent
Action Engine News on MobileVillage:
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