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Enterprise mobile software news roundup: August - Sept. 2008

Page 2, continued from Page 1

Marketing & Commerce (continued from Page 1)

mPoria has launched Go Mobile! Lite (no relation to MobileVillage's Go Mobile® newsletter), the latest version of its Go Mobile! mobile commerce service targeted at small retailers. According to mPoria, merchants can set up a mobile site of up to 100 products in just 30 minutes, following online wizard-guided instructions. Once set-up, the merchant's branded mobile site is launched and accessible to consumers by entering a URL (selected by the merchant) in their mobile device, or via mporia.mobi. When shoppers are ready to make a purchase, they simply click the merchant's "click-to-call" button. Go Mobile! Lite costs US $10 per month with a one-time $20 set-up charge. For details, see mporia.com.

QuickMobile has released v2.0 of its Contextual Mobile Marketing Platform, which lets brand managers and marketers create permission-based campaigns that provide consumers with personalized, timely and relevant information on their mobile device. Version 2.0 adds new permission-based features, the ability for customers to create multi-layered campaign, and new Mobile Polling and Mobile Results features. For more information, see quickmobile.com.

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In more mobile commerce news, Bango has added a mobile website traffic analysis application to version 3.0 of its Bango Analytics hosted service. The service lets mobile website owners anywhere in the world to connect their sites to the Analytics service in minutes and start getting results free of charge for up to 100,000 page visits per month. For details, see bango.com.

Similarly, Omniture, a provider of online business optimization software, announced an updated version of its SiteCatalyst mobile marketing analytics software. No other details were provided, so for more info, see omniture.com.

Sales & Expense Reporting

Softtrends has announced Mobile CRM+, which lets users access to CRM server applications using Windows Mobile, Symbian, and Blackberry phones. The software supports online, offline and semi-connected transactions, and can extend CRM server transactions, as well as interface with audio, videocam, e-mail, phone and other phone applications. For more information, see softtrends.com.

CyberShift has added expense report approval functionality to its Necho Expense Mobile Edition. The application enables Necho Expense users to quickly create an expense report and now also allows managers to review and approve expense reports directly from their BlackBerry phone. obtain more information, see cybershift.com or visit the company's summary page on MobileVillage.

Engineering & Field Service

Flowfinity has released version 5.5 of its Flowfinity Forms BlackBerry data collection software. Version 5.5 enables capturing pictures directly into forms on the BlackBerry and enterprise databases using the built-in camera featured on BlackBerry Pearl, Curve, and Bold smartphones. Flowfinity combines capturing pictures, recording barcodes, recording GPS coordinates and allowing input through over 25 different data field types. Other features include a visual form editor, over-the-air form deployment, end-to-end security, always available forms, submission notification for managers, and centralized data collation. For more details, see flowfinity.com.

Pitney Bowes MapInfo released Jobs in the Field, a new task management application for its Confirm asset management software suite. The Jobs in the Field module allows work instructions produced in Confirm to be transferred to handheld devices as jobs to be completed in the field. This allows mobile operatives to receive new instructions, report on the progress of the work, and input completed work details so payment claims may be made. Jobs in the Field can be transmitted to operatives wirelessly – or via a docking station. For more details, see mapinfo.com.

OrthoGraph has released new Windows Mobile drafting software that enables users to sketch digital floor plans and create of AutoCAD compatible drawings on-site. The software can also connect with databases, supports collaboration, and can handle laser distance meters or barcode readers. OrthoGraph supports the graphical DWG export format, as well as other formats are supported, such as .xls, pdf, .txt, and .xml. For more details, see orthograph.com.

More Mobile Enterprise news links:
At DEMO, startups seek to bolster enterprise, Web security (IDG)
InterNoded updates its mobile devices manager (InformationWeek)
Nokia expands Exchange e-mail support (IDG)
Yahoo! offers XForms mobile developer tools (Windows for Devices)
Windows Mobile vs BlackBerry Server: which is cheaper? (Silicon)
Return to Go Mobile for Sept. 19, 2008

 

 
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